GemX Blog
Run smarter tests and optimize your entire funnel with actionable CRO guides, testing playbooks, and insights from real Shopify stores.
Jan 08, 2026
Running A/B tests on Shopify shouldn’t feel complicated, but for most stores, it does. By reframing A/B testing around measurable business outcomes, GemX helps Shopify merchants validate what truly moves revenue inside their funnel, not just what “looks better.”
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